Our Services

Bellwether Social Media Services

Woffer a wide range of services from account management to content creation, video production, outreach, and blogging. If you have any questions please contact us. We are happy to help with any of your social media or marketing needs!

Account Management

As we discussed on our Values Page , consistency is key! That’s why account management on all your networks is key. We have some of the most sophisticated software in the social media world allowing us to schedule IG and Facebook posts, Twitter posts, LinkedIn posts, Pinterest images, and more! This ability to plan your monthly social media attack and have it scheduled and ready to deploy is crucial in staying consistent! All you have to do is approve the copy!

Copy Writing

This is a very important part of your social media strategy, and is integral both on your posts and in your captions for your videos whether they be Reels or Tik Tok. Instagram, Tik Tok, and Twitter use a combination of hashtags and captions for their in-app search. If you use your captions to their full capability they can help with the discoverability of your posts, Reels, and more! The best part is you supply us with existing assets and a couple bulletpoints and our writers begin brainstorming and creating your posts. We send proofs and you get a round of edits (unless you prefer to be hands off and opt out, of course) before we are ready to schedule.

Content Creation

No matter if it’s photos, cell phone video for behind the scenes, video interviews in the studio, drone footage, home tours, or other cinematic video we can help! Our account reps handle much of the behind the scenes and cell phone video which does so well on social media. We also work with some of the most talented photographers and videographers in the Carolinas. No matter what your content creation needs are we can help!

Video Editing

Filming video on your phone is great! However, if you want GREAT RESULTS you also have to edit that video correctly, to the right music, with the right narration, with the right cuts and transitions, to the right length, with the correct color grades and filters, with the right text and captions, to get the best results. And, sure, you can go viral on a random video you just YOLO out there, but you don’t want to be a one hit wonder! You want to get consistent results and set your self up for consistent engagement that actually grows the account.

Additional Engagement

Some of the most effective social media accounts we’ve managed have paid for additional engagement and outreach. Commenting, direct messaging, and simply making real connections with followers and influencers on the app help your account get a ton of growth. Interaction is key. After all, if you want to make gains on social media you have to be SOCIAL.

Consulting

You are on site all the time. And we can’t be on site with you every hour of the day and day of the week! But, even when we aren’t around we’re still here for you. We can consult with you on ideas you can do weekly, like a planned shot list. We can help you come up with content you need to capture on a daily basis. We can help with supplies you may need to get that behind the scenes content like a travel tripod. We can send inspiration for you based on a need you may bring up to us. And, always if you have any questions or needs you can simply text us. Plus, once you get the content in a way we discussed through consultation, simply send it to us and we still do the editing and posting for you! Some of our client’s don’t want the account management side. They simply want to be self sufficient but don’t know where to start. We can also consult from the beginning of your social media journey until you figure out how to use the platforms, and what’s working and you are ready to fly on your own!

Blogging

Having a presence on all the major social media sites is obviously important. But, that is top of funnel. You want to get your followers onto assets that you own, like your website and newsletter! Lots of businesses ignore this. Currently Twitter is going through some major changes, and it’s a long shot, but what if they fail? All the follower growth you worked so hard to get on the platform is gone in an instant. Avoid this risk by getting people to your website! And blogging along with SEO is the best way to do this. It allows you to talk about topics you know a lot about. This gives you credibility as an expert. We can help you not only write the blogs, but also determine the very best keywords to target in your blogs. This also allows you to hit highly targeted keywords on search engines like Google, Bing, etc and get traffic to your site. To be honest, 90% of businesses do not approach this option at all. Instead they put all their efforts into traditional market, social media, and paid search. Even worse, they pay 10 or 20,000 dollars for a website that gets zero traffic! Writing blogs to target organic search can produce great results, and the best part, we can help you target low competition high volume keywords so you’ll rank on page 1 and get real customers to your site, in your funnel and getting you real ROI!

These are the main services we offer. We also can help with social media analytics, basic graphic design needs, website builds, paid marketing needs, and more. Just contact us if you have any questions and we will set up a time to talk! Thanks.

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Our Strategy and Process

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We offer a wide variety of services for many of the major social media and content marketing platforms. We specialize in three industries including home and design, travel, and food and beverage, but we are not limited to those and are here to help an array of small businesses. The platforms we focus on are the ones we feel like a) we excel at and b) offer the best ROI. Those are currently Instagram, Facebook, Tik Tok, Linkedin, Pinterest, blogging, and newsletters. Together, with each client we determine which platforms the brand should hone in on, then plan a strategy for each, from the overarching themes like storytelling and imagery all the way down to the very nuanced details like how often to post per week and even the best time of day to post.

Our Process And Strategy

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