Strategy
Our strategy for your success depends on your brand’s specific needs and goals but always includes our tested ten-part method. With this, we determine a custom strategy for your business and implement it!
- Consultation
- Brand Awareness
- Positioning
- Research
- Storytelling / Content Creation
- Visual Aesthetic
- Regimen
- Engagement
- Management
- Analytics
Positioning
Where your brand should be positioned is directly connected to the purpose and audience of each platform. Simply put, different people are on different platforms for different reasons. Knowing those is imperative in choosing which one(s) you want to focus your time, energy, and effort on. It’s also important in determining how you can harness the power of that platform for the most impact.
The platforms we specialize in include Instagram, Tik Tok, Twitter, Facebook, LinkedIn, and Pinterest. Other content management services we offer include Blog Content Copywriting, Newsletter Development, Press Release Writing, and Consultations.
Engagement
Engagement is often one of the most overlooked and underappreciated aspects of the entire process. You can post to any platform and expect results, but that alone will not get you where you want to go. That’s why any plan with Bellwether includes engagement at a foundational level (and we recommend even more engagement for those interested in diving in headfirst and seeing increased results).
Social platforms not only give you the opportunity to deliver your brand message, but they also provide insight from your customers, allow you to know your audience more intimately, let you discuss business one-on-one through messaging, provide a new way to handle PR and customer relations, and so much more. Aside from your current following, deep engagement in these platforms can lead to discovery and increased brand equity and can help build the connection and involvement with your following that helps everyone thrive.
“They did such a good job with our Instagram account. I can’t believe we’re almost at 30,000 followers.”
“The folks at Bellwether helped me hone in a consistent look and a plan to gain followers. Since consultation my account has grown far quicker than it ever has before.”
“After some consulting with Bellwether and applying some very minor but specific tweaks, my engagement is at an all time level.”
More Expertise
WE’RE HERE TO HELP GROW YOUR BUSINESS IN A VARIETY OF WAYS!
Planning + Posting
Follower Growth
Engagement + Relations
Pinterest Posting + SEO
Facebook Organic + Paid
Houzz Profile & Portfolio
Blog Copywriting
Press Release Copywriting
IG/FB Storytelling
Grow Your Business
BEOME A LEADER IN SOCIAL MEDIA